With the last 5 years seeing the continued huge growth of social media, it is only natural that politics is often a hot topic trending. The presence of politicians on social media this election has been vast, but perhaps not surprisingly, the majority of it has been very comical.
Here’s a few of my favourite examples:
An increase in voters aged between 18-25 this month could suggest that this exposure has made politicians seem more personable and thus had a positive impact. It certainly has seen people who may generally not have a particular interest in politics become more involved, even if it is just for a laugh! Most people do understand that these types of videos are just for fun and by no means an actual reflection of what the subjects are representing. Of course, we will always have our own opinions and I’m sure the majority of voters who enjoyed this content understood the soft nature and did not take it too seriously…besides most people have probably been caught out themselves at some point!
There is however always the risk of this sort of material turning politics into too much of a joke and taking the focus away from the important stuff. Unfortunately there are sometimes stereotypes linked with politicians, terms such as ‘clowns’ or ‘fools’ have been used to describe MP’s and these photos / videos posted onto Facebook, Twitter, YouTube etc. can now be seen as leverage for these stereotypes. This is definitely not ideal when trying to win an election and no one wants a clown running the country!
As long as there is social media, people in the spotlight are always going to be made a joke of from time to time. The number of people who voted in this month’s election would suggest no harm done and as long as it’s kept nice and light hearted, personally I find it all pretty funny and pretty harmless!